The Roxy Theatre was hanging by a thread less than four years ago.  The music industry was a disaster and there was no clear route for any venue to take, just hang on and hope you'll make it.  Nic Adler, ...More »

Aeroxchange + BroadVision: Powering the Global Supply Chain Through Enterprise Social Networking: BroadVision’s Clearvale provides Aeroxchange with the solutions it requires to maintain a business network that is ...More »

RockYou collaborated with the U.S. Fund for UNICEF to spearhead the UNICEF Tap Project.  The program raises money for UNICEF’s water, sanitation and hygiene programs during World Water Week, providing ...More »

IHG (InterContinental Hotels Group) and Chase Card Services set out on a mission to deliver a new kind of credit card, one that connected with what their customers really valued in a card. To design the new Priority ...More »

The city of Manor, Texas needed a better way to hear what their citizens were saying about the city and what they wanted changed to make Manor a better place. Standard practices provided minimal results, so Manor ...More »

The Powerful Learning Practice (PLP) cohort model offers a unique approach to introducing educators to the transformative online technologies that are challenging the traditional ...More »

Powered by Kinaxis, the Supply Chain Expert Community serves as a social platform for Kinaxis customers, as well as other manufacturing and supply chain ...More »

At Infor we wanted to increase open and transparent communication between our ecosystem of employees, partners, customers and even prospects & competitors. Leveraging new social tools, this communication was aimed ...More »

A vigorous use of Facebook has enhanced both visibility and liveliness of a small church's presence in the community.

In order to compete with a new breed of social savvy marketer, become more relevant in Marketing 2.0 conversations and inspire a culture of publishers, Eloqua made public its most compelling internal content, despite ...More »

At salesforce.com, it practices what it preaches. By embracing Marc Benioff’s vision of a Facebook for the enterprise, Chatter has changed the way the company collaborates, not only cutting down on e-mail, but ...More »

Kimberly-Clark and Organic collaborated on perhaps the most successful CPG launch of the year with the debut of U by Kotex.  By leveraging social media as part of an ambitious multi-channel campaign, KC and ...More »

Dell was formed around the concept of being direct – providing products directly to and openly communicating with consumers to ensure the best possible customer experience.  These two factors have ...More »

Applied Materials executed a series of Twitterstorms June 21-25, 2010, using the Applied Twitter handle @Applied_Blog, designed to fuel discussion on various aspects of solar technology.  These one-hour ...More »

Best Buy’s Gina Debogovich is recognized as the customer advocacy champion at the number one electronics retailer in North America, leading Best Buy to adopt a radical departure from their traditional approach to ...More »

Green Grass One, a retail services and buying aggregation firm, was seeking to support the rapid growth of their small business, but they found that email and phone calls just didn’t cut it anymore as the primary ...More »

Researchers at NASA’s Jet Propulsion Laboratory (NASA/JPL) were looking for a solution to solve two different challenges—providing public access to vast amounts of Mars-related exploration images, and ...More »

Getting a traditional sales organization to adopt Social Selling is quite an endeavor.  There have been many obstacles, and now that we are solidifying our open leadership and adoption strategy, we can see ...More »

Old-style town hall meetings have been a staple of American politics for more than two centuries.  With the rise of social media, House Republicans used Microsoft TownHall to bring a town hall atmosphere to their ...More »

TurboTax focused on creating a new social channel to provide speedy, relevant answers to even customers’ most difficult tax questions for free.  After a successful technical launch, the team focused on ...More »

Family Search has leveraged SugarCRM's open, flexible platform to manage billions of records and millions of volunteer, partner and customer interactions over social channels in one easily managed system.